{"id":1726,"date":"2024-11-06T04:38:30","date_gmt":"2024-11-06T04:38:30","guid":{"rendered":"https:\/\/startmsg.com\/?p=1726"},"modified":"2026-05-27T12:53:17","modified_gmt":"2026-05-27T12:53:17","slug":"digital-product-ecommerce-2","status":"publish","type":"post","link":"https:\/\/startmsg.com\/pl\/digital-product-ecommerce-2\/","title":{"rendered":"Produkt cyfrowy E-commerce"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Dzi\u015b <strong>produkt cyfrowy<a href=\"https:\/\/startmsg.com\/pl\/ecommerce-pl\/\"> e-commerce<\/a><\/strong> staje si\u0119 niezb\u0119dnym narz\u0119dziem ze wzgl\u0119du na rosn\u0105c\u0105 konkurencj\u0119 na rynku e-commerce oraz wi\u0119ksze oczekiwania i wyb\u00f3r klient\u00f3w. Ka\u017cda wizyta powinna pozostawia\u0107 pozytywne wra\u017cenie, kt\u00f3re z czasem przyczyni si\u0119 do udanego do\u015bwiadczenia klienta.<\/p>\n<p class=\"wp-block-paragraph\"><strong>Zalety sklep\u00f3w cyfrowych:<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>Kontrola zapas\u00f3w w czasie rzeczywistym<\/li>\n<li>Produkty do pobrania w przegl\u0105darce, Messengerze i Instagramie<\/li>\n<li>Dok\u0142adniejsze zarz\u0105dzanie zapasami<\/li>\n<li>Szybsze zamawianie produkt\u00f3w<\/li>\n<li>Mniej zaleg\u0142ych zam\u00f3wie\u0144<\/li>\n<li>Wy\u017csza produktywno\u015b\u0107 pracownik\u00f3w<\/li>\n<li>Wzrost sprzeda\u017cy<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"h-creating-a-digital-product-store\"><strong>Tworzenie cyfrowego sklepu z produktami<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Przejd\u017a do <strong><a href=\"https:\/\/app.startmsg.com\/ecommerce\">Handel elektroniczny<\/a><\/strong> i naci\u015bnij przycisk <strong><a data-type=\"link\" data-id=\"https:\/\/app.startmsg.com\/ecommerce\/add_store\" href=\"https:\/\/app.startmsg.com\/ecommerce\/add_store\">Utw\u00f3rz sklep<\/a><\/strong> Przycisk. Proces tworzenia sklepu jest podobny do tworzenia zwyk\u0142ego sklepu e-commerce, ale musisz wybra\u0107 opcj\u0119 <strong>Typ sklepu<\/strong> jak <strong>Cyfrowy<\/strong> wi\u0119c dzia\u0142a jako <strong>sklep cyfrowy<\/strong>. Po utworzeniu sklepu nie mo\u017cna ju\u017c zmieni\u0107 jego typu.<\/p>\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" alt=\"Digital product e-commerce setup in StartMsg\" decoding=\"async\" width=\"1024\" height=\"408\" src=\"https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_ekomercija-1024x408.png\" class=\"wp-image-1727\" srcset=\"https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_ekomercija-1024x408.png 1024w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_ekomercija-300x120.png 300w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_ekomercija-768x306.png 768w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_ekomercija-650x259.png 650w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_ekomercija.png 1162w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-managing-digital-product-e-commerce\"><strong>Zarz\u0105dzanie cyfrowym handlem produktami<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Po zako\u0144czeniu wszystkich pozosta\u0142ych ustawie\u0144 mo\u017cna dodawa\u0107, edytowa\u0107 lub usuwa\u0107 produkty cyfrowe w sekcji <strong>Produkty<\/strong> sekcja. Przejd\u017a do sekcji <strong>Produkty<\/strong> menu i kliknij <strong><a href=\"https:\/\/app.startmsg.com\/ecommerce\/add_product\" data-type=\"link\" data-id=\"https:\/\/app.startmsg.com\/ecommerce\/add_product\">Dodaj produkt<\/a><\/strong>. Wype\u0142nij wszystkie wymagane informacje o produkcie cyfrowym w polu opisu produktu, prze\u015blij obraz produktu do <strong>miniatura<\/strong>, a nast\u0119pnie przes\u0142a\u0107 produkt cyfrowy (w <strong>format zip<\/strong>). <\/p>\n<figure class=\"wp-block-image size-large is-resized\"><img alt=\"Adding a digital product to the e-commerce flow\" decoding=\"async\" width=\"687\" height=\"1024\" src=\"https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_pridejimas-687x1024.png\" class=\"wp-image-1728\" style=\"width:642px;height:auto\" srcset=\"https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_pridejimas-687x1024.png 687w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_pridejimas-201x300.png 201w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_pridejimas-768x1145.png 768w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_pridejimas-1030x1536.png 1030w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_pridejimas-436x650.png 436w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_pridejimas.png 1039w\" sizes=\"(max-width: 687px) 100vw, 687px\" \/><\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-how-does-it-work\"><strong>Jak to dzia\u0142a?<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Po pomy\u015blnym dokonaniu p\u0142atno\u015bci klient zobaczy komunikat <strong>Pobierz produkt<\/strong> na stronie faktury. Klikni\u0119cie przycisku powoduje wy\u015bwietlenie listy zam\u00f3wionych pozycji.<\/p>\n<figure class=\"wp-block-image size-large\"><img alt=\"Customer downloading a digital product via Messenger - step 1\" decoding=\"async\" src=\"https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniniu_produktu_Atsisiuntimas1-479x1024.jpg\" class=\"wp-image-1729\"\/><\/figure>\n<p class=\"wp-block-paragraph\">Tutaj klient mo\u017ce zobaczy\u0107 wszystkie zam\u00f3wione produkty. Kliknij trzy kropki po prawej stronie pozycji i wybierz <strong>Pobierz<\/strong> aby pobra\u0107 \u017c\u0105dany element.<\/p>\n<figure class=\"wp-block-image size-large\"><img alt=\"Customer downloading a digital product via Messenger - step 2\" decoding=\"async\" width=\"509\" height=\"1024\" src=\"https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/Skaitmeniniu_produktu_Atsisiuntimas2-509x1024.jpg\" class=\"wp-image-1730\" srcset=\"https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/Skaitmeniniu_produktu_Atsisiuntimas2-509x1024.jpg 509w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/Skaitmeniniu_produktu_Atsisiuntimas2-149x300.jpg 149w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/Skaitmeniniu_produktu_Atsisiuntimas2-768x1545.jpg 768w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/Skaitmeniniu_produktu_Atsisiuntimas2-764x1536.jpg 764w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/Skaitmeniniu_produktu_Atsisiuntimas2-1018x2048.jpg 1018w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/Skaitmeniniu_produktu_Atsisiuntimas2-323x650.jpg 323w, https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/Skaitmeniniu_produktu_Atsisiuntimas2.jpg 1080w\" sizes=\"(max-width: 509px) 100vw, 509px\" \/><\/figure>\n<h2 class=\"wp-block-heading\" id=\"h-selling-digital-products-with-startmsg\"><strong>Sprzeda\u017c produkt\u00f3w cyfrowych za pomoc\u0105 StartMsg<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Jest to innowacyjny spos\u00f3b na dotarcie do odbiorc\u00f3w i skuteczn\u0105 sprzeda\u017c produkt\u00f3w za po\u015brednictwem <strong>przegl\u0105darka<\/strong>, <strong><a href=\"https:\/\/startmsg.com\/pl\/marketing-na-facebooku\/\">Messenger<\/a><\/strong> oraz <strong><a href=\"https:\/\/startmsg.com\/pl\/marketing-na-instagramie\/\">Instagram<\/a><\/strong> czaty. Korzystanie z funkcji StartMsg <a href=\"https:\/\/startmsg.com\/pl\/\"><strong>budowanie chatbota<\/strong> <strong>platforma<\/strong><\/a>, Mo\u017cesz skutecznie zintegrowa\u0107 sprzeda\u017c produkt\u00f3w cyfrowych bezpo\u015brednio z oknami czatu, tworz\u0105c osobisty i wygodny proces zakupu dla swoich klient\u00f3w.<\/p>\n<p class=\"wp-block-paragraph\"><strong>W przegl\u0105darce<\/strong>, Sprzeda\u017c odbywa si\u0119 tradycyjnie, gdy u\u017cytkownicy odwiedzaj\u0105 Twoj\u0105 stron\u0119 <a href=\"https:\/\/startmsg.com\/pl\/ecommerce-pl\/\"><strong>e-commerce<\/strong><\/a> i przegl\u0105da\u0107 produkty. <strong>StartMsg<\/strong> Pomaga zbudowa\u0107 sprawny sklep i jego integracj\u0119 z t\u0105 witryn\u0105, zapewniaj\u0105c bezpieczne i szybkie zakupy za po\u015brednictwem niezawodnych system\u00f3w p\u0142atno\u015bci, takich jak <strong><a href=\"https:\/\/startmsg.com\/pl\/stripe-payment-integration-ecommerce\/\">Stripe<\/a><\/strong>. Po zakupie produkty cyfrowe, takie jak e-booki, kursy lub oprogramowanie, mog\u0105 by\u0107 natychmiast dostarczane do u\u017cytkownika.<\/p>\n<p class=\"wp-block-paragraph\"><strong>Handel elektroniczny produktami cyfrowymi<\/strong> <strong>w czatach Messenger i Instagram<\/strong>. <strong>StartMsg<\/strong> system chatbot\u00f3w pozwala zautomatyzowa\u0107 sprzeda\u017c produkt\u00f3w bezpo\u015brednio na czatach. Nasze <strong>asystenci czatu<\/strong> mo\u017ce oferowa\u0107 produkty cyfrowe, odpowiada\u0107 na pytania klient\u00f3w, a nawet pomaga\u0107 w finalizacji p\u0142atno\u015bci bez konieczno\u015bci prze\u0142\u0105czania si\u0119 na inn\u0105 stron\u0119. Dzi\u0119ki temu proces zakupu jest p\u0142ynny i zmniejsza si\u0119 ryzyko porzucenia koszyka, poniewa\u017c ca\u0142e do\u015bwiadczenie odbywa si\u0119 bezpo\u015brednio na czacie. Ponadto StartMsg pozwala korzysta\u0107 z inteligentnych chatbot\u00f3w, kt\u00f3re komunikuj\u0105 si\u0119 z klientami, zbieraj\u0105 dane i dostarczaj\u0105 spersonalizowane rekomendacje.<\/p>\n<p class=\"wp-block-paragraph\">Integracja tej platformy z <strong>StartMsg<\/strong> pozwala skutecznie sprzedawa\u0107 produkty cyfrowe i dociera\u0107 do szerokiej grupy odbiorc\u00f3w, poniewa\u017c wielu u\u017cytkownik\u00f3w sp\u0119dza wi\u0119kszo\u015b\u0107 czasu w mediach spo\u0142eczno\u015bciowych i platformach czatowych, gdzie Twoja oferta jest bezpo\u015brednio dost\u0119pna. Ponadto <strong>StartMsg<\/strong> pozwala tworzy\u0107 indywidualne kampanie marketingowe, kt\u00f3re zwi\u0119kszaj\u0105 sprzeda\u017c i poprawiaj\u0105 do\u015bwiadczenie u\u017cytkownika, utrzymuj\u0105c wysokie zaanga\u017cowanie i lojalno\u015b\u0107 klient\u00f3w.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-\"><\/h2>","protected":false},"excerpt":{"rendered":"<p>Obecnie cyfrowy handel elektroniczny produktami staje si\u0119 niezb\u0119dnym narz\u0119dziem ze wzgl\u0119du na rosn\u0105c\u0105 konkurencj\u0119 na rynku e-commerce oraz wy\u017csze oczekiwania klient\u00f3w i [...]<\/p>","protected":false},"author":1,"featured_media":1731,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1726","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guide"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Digital Product E-commerce - startmsg.com<\/title>\n<meta name=\"description\" content=\"Sell e-books, courses, webinars and anything downloadable. Digital product e-commerce is supported right inside Meta chats!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/startmsg.com\/pl\/digital-product-ecommerce-2\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Product E-commerce\" \/>\n<meta property=\"og:description\" content=\"Sell e-books, courses, webinars and anything downloadable. Digital product e-commerce is supported right inside Meta chats!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/startmsg.com\/pl\/digital-product-ecommerce-2\/\" \/>\n<meta property=\"og:site_name\" content=\"startmsg.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/chatbotas\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-06T04:38:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-27T12:53:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/startmsg.com\/wp-content\/uploads\/2024\/11\/skaitmeniu_produktu_ekomercija.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"437\" \/>\n\t<meta property=\"og:image:height\" content=\"437\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"startmsg.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"startmsg.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/startmsg.com\\\/digital-product-ecommerce-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/startmsg.com\\\/digital-product-ecommerce-2\\\/\"},\"author\":{\"name\":\"startmsg.com\",\"@id\":\"https:\\\/\\\/startmsg.com\\\/#\\\/schema\\\/person\\\/3516e173e40ea72f387200419a465ce3\"},\"headline\":\"Digital Product E-commerce\",\"datePublished\":\"2024-11-06T04:38:30+00:00\",\"dateModified\":\"2026-05-27T12:53:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/startmsg.com\\\/digital-product-ecommerce-2\\\/\"},\"wordCount\":501,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/startmsg.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/startmsg.com\\\/digital-product-ecommerce-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/startmsg.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/skaitmeniu_produktu_ekomercija.webp\",\"articleSection\":[\"Guide\"],\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/startmsg.com\\\/digital-product-ecommerce-2\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/startmsg.com\\\/digital-product-ecommerce-2\\\/\",\"url\":\"https:\\\/\\\/startmsg.com\\\/digital-product-ecommerce-2\\\/\",\"name\":\"Digital Product E-commerce - startmsg.com\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/startmsg.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/startmsg.com\\\/digital-product-ecommerce-2\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/startmsg.com\\\/digital-product-ecommerce-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/startmsg.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/skaitmeniu_produktu_ekomercija.webp\",\"datePublished\":\"2024-11-06T04:38:30+00:00\",\"dateModified\":\"2026-05-27T12:53:17+00:00\",\"description\":\"Sell e-books, courses, webinars and anything downloadable. 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